Job Finding Formula documents and explains that there are really two job markets. These are what we call the open job market that most people use when looking for a job and the hidden job market where studies show that most jobs are found.
Help wanted classified advertisements in print or online are part of the open job market. Use of these ads usually results in a low percentage chance of success. One reason is because there is a lot of competition. Another may surprise you. Investigations have shown that many of the help wanted/employment ads do not represent any job at all. Some ads are placed by companies who want to accumulate a list of candidates just in case they may need them in the future. There are no immediate jobs associated with these ads and may never be.
Some ads are placed by human resources departments and used as a research tool to find out what salary amounts other companies are paying for certain level positions. You can usually spot these because they will have a very specific description of the position and will always demand that a salary history be presented with your resume.
Similarly, some ads are placed by individuals who want to find out what other people in similar positions to their own are making. These will usually have a phony company name and a P.O. box or are routed through the newspaper or website in which they appear. Like those above, they will have a very specific job description and require a salary history for consideration.
Another category of classified ads that are deceptive is when a requirement exists, either by law or by corporate policy, that the job must be advertised. Often, even after everyone knows that the decision has already been made to hire the president’s nephew (or whoever), an ad must be placed to meet the requirement.
You should not give up on using advertised jobs; however, you should recognize that you chances of success there are less than in the hidden job market. Job Finding Formula presents a method for responding to job advertisements that will increase that level of success.
More importantly, the formula will show you how to break into the hidden job market where your chances are much better of finding a great job.
Michael Britner
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